ClariSonic Youth

ClariSonic Youth

Quick side story (cause that’s what I do best!) Ok, so I’ve been working on a lengthy post about foundations. I hit a writer’s block wall. During that time Black Friday happened. Plus, I work in a beauty store sooooo of course I get to see all the hot deals. Unfortunately, I am not allowed to purchase them until after 5 on the last day. Boo. 

This may surprise you all but I have never owned a Clarisonic facial brush. Ever. I just wasn’t intrigued. I’ve always been a chemical exfoliant kinda gal. Use the hard stuff to keep my vampire skin youthful. I always related to it as a “basic girl” item. Because I’m a dick like that.  It wasn’t until I saw a video with a beauty guru using the foundation brush with the Clarisonic that I finally was interested. I needed this in my life. 

Here’s my holiday story:

‘‘Twas the night of Thanksgiving as I laid on my bed. Full of stuffing and Jell-O shots clouded my head…..


Ok ok. I’ll stop. 

For the last few months I have noticed that my skin has been exceptionally dull and dry. Usually I can blame it on the harsh Wyoming winters but we really haven’t had one. Yet. I know my health has been meh so I thought maybe it was that. I have been using mega moisturizers, grainy exfoliant, glycolic acids and retinol creams to try and remove that ridiculous layer of depleted skin. Nothing was working long term. It would work for a few days until my skin was like “nope”. 


A few weeks ago I had noticed the gift pack of brush heads at work had the foundation brush in it. So I curiously went to the Clarisonic website to see what deals they had. I was super pumped because it was 30% off! Wicked good deal. So I bought this set: This set came with the Mia 2, radiance brush head and flawless foundation brush head. 


(If I’m completely transparent, I only bought this for the foundation brush.) 

When I got home with my fancy purchase I felt like a kid on Christmas! I love skincare if you didn’t already know this about me. I rushed upstairs and decided to take a shower and wash my mutha fluffin face! 

I don’t really consider myself to have an addictive personality. That is until I started using a Clarisonic. I literally cannot wait to wash my face. Now be warned because overuse with this brush is bad. Over exfoliating is bad. It causes dry skin, discoloration, and other problems. So use in moderation. 


I think a major bonus for me is the fact I can do this anywhere. I’m like a fluffin Dr Suess character! I can do it in the shower, I can do it by the sink, I can do it in the kitchen, I can do it in the roller rink! 


The first thing I noticed when using this is it beeps. At first I was like “whaaat?” So I charged it thinking maybe it was dying. Then it did it again. I thought maybe it had water in it. Was it going to explode? Good lord is this another Samsung phone debaucle!!? Needless to say I was really confused and began to think I had a dud. Before I returned it I figured I should maybe read the instructions. I have a bad habit of not doing that. If you didn’t notice…


So I used my lady brain and researched this beep only to find out this: 


How freaking cool is that??? I love science and technology!! Plus, this makes washing your face fun and you are aware of how well you wash your face. 

Now, some folks have been telling me they didn’t see anything special except the brush tickling their face. Let me explain “sonophoresis”:

Sonophoresis aka Ultrasound infusion technology uses a low frequency vibrations to assist in the absorption of active ingredients. Aka the anti-aging, Anti-acne, hydrating, brightening stuffs we spend too much money on and get frustrated when it doesn’t work well. 

So sonic vibration pushes product into the skin up to 1000 times better than if manually applied. Let’s break it down further: Sonophoresis aka (Clarisonic brushes, ultrasonic skin equipment) creates small openings between the skin cells. Tiny openings so product can penetrate deeper. 


There is plenty more but I will leave you with this list of benefits from using sonophoresis in your skincare regimen:

  • Improves fine lines, wrinkles, elasticity and firmness
  • Increases hydration levels, plumping the skin and regenerates collagen and elastin. (Aka tighten that face) 
  • Helps to shrink them there pores
  • Healthy glowing skin
  • Helps to calm and reduce redness
  • Reduces acne breakouts 
  • Improves sun damaged skin and pigmentation


Fuuuu yes. Sold. 

Now let’s jump to the foundation brush head. 


I discovered through trial and error this brush head works best to buff out your foundation not apply it. I have also tried it with all forms of foundation: liquid, cream, stick, gel, imaginary etc. (This once again is my personal opinion) I really like it to airbrush my skin and even out my blush and contour. It’s really fun! Plus that sonophoresis is deep in the back (who am I kidding) it’s right in the front of my mind. Any excuse to stimulate those skin cells and collagen fibers!! Ugh. I love skincare. 


Welp there ya have it lovely friends! I’m a Clarisonic fan. 

I do have a referral code for all of you if you miss the Cyber Monday 30% off sale! I purchased everything with my own moneys and am not affiliated with Clarisonic or anyone else. Just little ol me. 

So tell me your thoughts? I know I am late to this party but am curious to your opinions!

I am not an influencer

I am not an influencer

I loathe the word influencer.

I dislike the presumptuousness of many of those (not all) who call themselves influencers, and the expectant entitled nature of so many who believe that because they have a few thousand followers (sometimes fewer) that they are automatically influencers. Followers do not equal free stuff.

Pictured: What I think when I hear “influencer”

I know being an influencer is a thing, and I realize the core idea of it is genius. Who is a better person to introduce or sell your products than a person known for using that genre of products well? Shaq pumping iron in a car insurance commercial doesn’t entice me to purchase my insurance from The General. Jamie Lee Curtis telling me her Activia yogurt will make me poop my brains out doesn’t make me believe it will. But, yes, seeing some amazing makeup artist telling me that her blinding highlight is a combination of these three products will absolutely make me check out those three products.

Why am I not an influencer? Because I’m just me. I’m a makeup obsessed person who just so happens to take decent photos and product shots, who uses lots of color, and occasionally will make someone spit out their coffee/champagne with a funny one liner (or seven paragraph essay).

Or this face

Yes, I have a good-sized following. At some point in their instagram lives, around 22,000 people have decided to follow me. Like the rest of you and your makeup accounts, the vast majority of those people are either no longer active or don’t see my account because of instagram and its ridiculous algorithm. But all of you, are my favorite humans on the planet. It is my life’s pleasure to chat with you in my comment sections, in your comment sections and even by DM and Text. Your love, support, and friendship is something I cherish in the cheesiest of ways -and I wouldn’t trade it for the world. You’re not a number I am selling to makeup companies to convince them to send me stuff. You’re a person. An awesome person for whom I have tons of luvvvvv.

Yes, you may have purchased a product because I told you I love it. You may have also purchased a product because I told you I hate it, but you liked how it looked on my silly face anyway. Yes, I understand that my using of the product and introducing it to you “influenced” you in this case.

STILL NOT AN INFLUENCER.

Thanks, Laura, for letting me copy your GIF

I am a lucky flucking duck to be in the position I am. To be able to NOT call myself an influencer, despite meeting a few of the criteria. I get TONS of free products to try out and introduce to you. I’ve even been paid (exactly 2 times) to promote products or brands, like that one Coastal Scents Sale where I had to post 18,000 stories telling you all about it. $75 BTW.  (I promise, I’m not rolling in it) I also love coastal scents hot pots and their brush sets – they’re not the most amazing quality products, but they sure as crap are great for the price you pay.

 

That Matcha tea I was obsessed with for a while? $50 for a single post – but I freaking love that stuff and all those stories I posted were not sponsored, paid, or even asked for. I legitimately became obsessed and couldn’t stop myself from using that damn Matcha emoji.

Not Pictured: The giant Ninja Turtles mug I actually use to drink this stuff. 

I also get gift cards from time to time from Octoly – when I win the fun posting contests for reviewing products. It’s not a direct payment for reviewing/sharing, but it is a monetary incentive to use the service. Not that I need $$ to get free makeup and to share it with you guys. Seriously. Haha.

When I was at StyleCon with my girl Stefani from Heroes Beauty, I saw girls coming up to the booth, announcing that they were influencers and asking what she could give them, or what they have to give away to influencers. Even just remembering this makes me sick to my stomach. I know they say you get 0% of what you don’t ask for – but there’s a better way to go about working with a brand. Offer your contact information – and let them know you’d love to collaborate with them in the future if they are interested. Don’t just ask what being an influencer gets you. You sound like a petulant child.

TRUTH

I have initiated first contact with a company exactly once in my time in the instagram/blogging world, and it was one of the most uncomfortable things I’ve ever done, and I haven’t done it since. I was, “pressured” by a fellow instagrammer to reach out, and was playfully threatened with violence if I did not reach out. I made sure to mention this threat – and we all had a great laugh. Many months later, Morphe Brushes sent me the most ridiculous care package I have ever received.

Yes, it turned out well and in my favor – but I am still a little ashamed of myself for asking, and feel like I didn’t really “earn” it. (Yes, I know they could have said HELL NOOOOOO) The feeling I get when a brand reaches out to me because they’ve discovered me on instagram and they like my content so much that they are willing to send me products to try out and share with you guys is incomprehensible. The gratitude I feel for each and every one of you hanging around and liking my photos/commenting on them and sharing my account is immeasurable. Without you – I would not have gotten my first PR package, without you, I would never get another one.

So thanks guys, for allowing me to NOT be an influencer. Thanks for being my friend. XO

Stevie.Cakes Blog Signature

 

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There is no “I ” in team…and other reasons I just can’t 

There is no “I ” in team…and other reasons I just can’t 

I feel like I had to write this post. I was driving to get my kiddo from school and it just hit me. I have to do a PSA. I owe it to all of you out there. 


For years now I have been flooded with inbox messages and emails asking me to “join their team” or “be part of the #1 growing home based company” yadayadayada. No offense is meant with this post but I want you and everyone else to know why I can’t join your team

Here is the countdown of my top 5 reasons
:
5) I’m an Aquarius. I hate commitment and being told what to do. I’m also a very ethical creature, so if your awesome business isn’t doing things I feel are “right” I can’t join. For example one company is selling a tool I do not believe is in the consumer’s best interest to operate by themselves. I feel it’s a fantastic way to spread infection, scarring and irreparable damage to their face. Possibly even causing folliculitis or MRSA. I’m serious. I am not ok with this. 

4) I have four degrees. Three of those are beauty industry related: Licensed cosmetologist 1600 hrs, Licensed esthetician 1200 hrs and esthetics instructor 650 hrs. I don’t consider my 800 hrs makeup artistry certification relative because it is not regulated in majority of the US. I spent way to much money on my education and training to just join a team of “hardworking gals” that don’t understand sanitation and disinfection procedures. No offense (although I mean a little bit of offense). If they were required to be certified by the board of cosmetology or board of health before doing house parties I might feel better. I actually went to a party where everyone was trying on makeup and using their fingers and double dipping applicators. I kindly told the rep that I witnessed some ladies doing that and she (no joke) tells me “Our products are guaranteed to not attract bacteria”. W. T. F. Are you fluffing serious? I will just leave the idiocracy of that statement right there for you to ponder. 


3) I don’t want a car, or a cruise, or extra spending money. That doesn’t entice me. Tell me what you love about this product line first. Approach potential salespersons as customers. I hate getting thirty emails that never get to the point. What do you sell? Is it shakes? Is it wraps? Is it everything? I’m confused……make me want to be part of your world. 


2) Just because I like to post my face on the interwebs doesn’t mean I will use those products. I have no interest in mediocre makeup and spiderlashes. Skincare is my life but half the time I am using a bajillion products and never put it in my captions. It seems like a waste of limited reader space (TLDR mentality).  Lipstick that never comes off scares me when I am trying to do several photo sets for the week. Wait, that’s Stevie, not me. I like to pretend I may possibly do a weeks worth of posts. Plus she is actually is a huge fan of that lipstick so I take that back. I guess my suggestion is know your audience or in this case your “teammate”. 


1 ) Last but not least I don’t want to isolate my audience. One of the nicest comments I received was recently when an avid reader messaged me asking for skin care advice. She stated “I love your skincare blog-it’s honest- and I hope this doesn’t come across the wrong way- it’s not just someone trying to sell their products.” That melted my heart and made me so proud. My only purpose in life is to educate. I don’t want to make money. I want to have a few avid readers who feel like they are taking away something every time they read my mindless rambles. 

I love every one of you. Even if you sell products I still love you and admire your commitment. I love that you think I would be a great asset. Truth is I would be a terrible asset. I’m way too much of a disbeliever to be part of a team. I don’t even use the same toothpaste every night. 

My advice to you budding entrepreneurs: 

  • Find someone who believes in the products as much as you! I know you can do it. Who is your biggest buyer and start with them. If the person you approach has never even tried the product you’re wasting your time. 
  • Work on your pitch. Stop telling the world how “everyone asks me how I get to stay home” or “look how much money I made..”. Instead tell what your favorite product is. Start the conversation with how much you love this product and why. Make your audience crave that item not your lifestyle. People buy products not ego. 
  • Stop cold calling pro-mua’s or licensed professionals. Majority of us have been in this industry long enough to know the pitch. If we were interested we would be reaching out to you. Plus it’s almost daily I get hit up. I haven’t even seen this many d@&$ pics in my life. Just sayin……
  • The before and after photo bullarky has to stop. Nothing irks me more than a poorly lit before photo with a smiling face and the well lit after photo with no smile. Of course her fluffin wrinkles are gone!!! If I took a photo with my forward facing camera in the closet I would be a perfect before picture too! I want to see beautiful glowing healthy skin. With a few wrinkles. It’s ok. Let’s age gracefully. At least that’s what I keep telling my forehead lines…..

This all being said I think it’s awesome there a companies out there making money and helping their consultants make money. You do you. I appreciate your “boss-babe” mentality. It’s just not me.